
Promote Food and Beverage Products (Food and Beverage Services NC II)
This unit equips learners with the essential knowledge, skills, and attitudes to effectively promote food and beverage products in a hospitality setting. It focuses on enhancing customer experience and boosting sales through product knowledge, suggestive selling, and upselling techniques. By the end of this module, learners will be confident in their ability to recommend items that suit customer needs while increasing revenue for the establishment.
3.1 Know the Product
Learners will:
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Understand the features, ingredients, and preparation methods of menu items.
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Familiarize themselves with current promotions, bestsellers, and specialty offerings.
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Be able to confidently answer customer inquiries and make informed recommendations.
3.2 Undertake Suggestive Selling
Learners will:
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Apply effective communication techniques to offer complementary food and beverage items.
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Learn timing and customer cue recognition to make relevant suggestions.
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Enhance the overall dining experience by anticipating customer needs.
3.3 Carry Out Upselling Strategies
Learners will:
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Use strategic approaches to encourage the purchase of higher-value items or add-ons.
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Practice upselling in a polite, non-intrusive manner to maximize guest satisfaction.
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Understand the balance between customer care and revenue generation.
- Teacher: Michelle Vinarao